It's beginning to look a lot like Christmas...

6 October 2021

It might be a little early to start putting up fairy lights, but you're probably already planning your Christmas campaigns and fundraising ideas.

That's where we come in. We can help not only boost your festive fundraising, but our platform also offers some easy and effective stewardship options for your in-memory supporters. So if you’re looking to get your Christmas fundraising wrapped up early, read on.

Christmas campaign page ready in ten minutes or less? We can do that.

MuchLoved's Dedication Pages are the perfect way to fundraise over the festive season. Standalone campaign and appeal pages, they can be set up in minutes using one of our templates. Add your branding and wording, choose a design and the page is ready to go. We host the page, so all you need to do is share the page link.

Dedication Pages allow your supporters to add their own photo, message and an optional donation, perfect for the festive season.

The best bit? Dedication Pages are free for our partners to use.

You could use a page for a seasonal in-memory campaign, and ask supporters to add a photo of a loved one they're thinking of.

Or you could have a festive fundraiser, where supporters make a donation in lieu of a gift, and upload their message of support to your charity.

You can even choose to have pages with no donation request at all, and simply ask supporters to add their message and photo - it's entirely up to you.

Supporter Stewardship: Candles, gifts and cards

Alongside Dedication Pages, we also offer virtual candles and gifts. Not only can your supporters add them to their tribute pages, but you can use them quickly and easily to steward your supporters.

Available from mid-November our Christmas candles are a perfect way to communicate with your audience, to connect with them and improve donor relations. Optimum partners can easily add a virtual candle to your supporters' tribute pages, along with a message to let them know that you are thinking of them.

Candles can be instantly added to a page, or you can delay them so they are visible on a specific date, and can be set to 'burn' (appear on the page) for a specified time.

Virtual Gifts

Along with candles we also offer virtual gifts, beautiful images that can be added to tribute pages, such as bouquets of flowers, garlands, cards and even teddy bears. We have a large range of virtual gifts that can be added to pages, under the 'contribute' section of a page. We will also be adding festive virtual gifts in mid-November, for you to add to supporters' pages.

Bespoke Gifts

We also offer a bespoke option, included free as part of your Optimum Partnership. We can develop branded, individual virtual gifts for you to share with your supporters this festive season. A beautiful bauble or candle, flower arrangement or wreath for example, to add to the tribute pages of your supporters, featuring your charity's branding.

You can share your branded virtual gift with your supporters and ask for a suggested donation when they add the gift, as you would with a physical pin badge or card. If you're interested in a bespoke virtual gift please speak to your account manager, or contact our support team.

If you'd like to find out more about working with us, and how we can help increase your in-memory fundraising, contact us on 01494 722818 or email


The Power of In-Memory Giving
Coping with Grief at Christmas
Winter Update: What's New at MuchLoved
Festive Fundraising
Here to Help
Maximising In-Memory Income: Promotion
Maximising In-Memory Income: Stewardship
Making the most of your online in-memory content
Dedication Pages are for life, not just for Christmas
It's beginning to look a lot like Christmas...
Dedication Pages: Flexible Fundraisers
View more
© The MuchLoved Charitable Trust 2020, all rights reserved. The MuchLoved Charitable Trust is a UK Registered Charity No. 1118590.
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